Dr. Steve Bistritz: Speaking Engagements

Steve is available to deliver presentations at major sales meetings, kickoff events or association meetings on the subject of Selling at the Executive Level. His sessions include an overview of the innovative research he has conducted with CXO-level executives that describes:

• When and why senior executives get involved in the decision-making process for major purchases
• The most effective ways for salespeople to access senior executives in the client organization
• How salespeople establish trust and credibility with client executives
• What salespeople have to demonstrate in business meetings with executives to be perceived as business consultants and trusted advisers
• How professional salespeople earn return access to senior executives

His 60-75 minute presentation, delivered in a dynamic, motivational style provides useful, street-level advice for sales professionals that sell (or should be selling) at the executive level and he describes what executives revealed about their roles in the decision-making process for major purchases. To book him for your next conference or event you may contact him directly (see Contact Us ).

We have prepared several printer friendly documents to help you learn more about booking Steve as a speaker at your next event or conference.

Steve Bistritz Bio [PDF 21.42K]

An Overview of Steve’s Sales Presentations [PDF 22.33K]

 Click below to view video clips of a typical speaking engagement by Dr. Steve Bistritz

1. Objectives of the SellXL Workshop
2. CHANGE Story
3. Challenges Salespeople Have in Calling on Executives
4. Research in Calling on Executives
5. Defining the Relevant Executive
6. Are You a Trusted Advisor?
7. Three Levels of Client Learning
8. Creating a Value Proposition
9. Three Envelopes STORY
10. Summary and Close